Strategic Planning

Raise the barista
We’ll help you plan for a whole new level of excellence. Let’s raise the bar

Envisage the future and define the steps to get there

Why Strategic Planning?
Strategic planning is possibly the single most important activity to ensure today’s needs don’t overshadow tomorrow’s exciting possibilities for your venue.
A robust strategic plan is a powerful management tool that guides an organisation’s resource allocation and helps define where attention should be focused. A perfect plan energises your team, benefits your customers, generates more profit and elevates your business to the next level.

How our Strategic Planning will help you?
Zealifi will facilitate a workshop for your committee or decision-makers where you can explore the factors that will be affecting your business, your goals for the future and the best ways to make it all happen.
Not only will you benefit from our structured process but you can draw on our depth of understanding of the industry and perspective of what the future holds.

  • Getting from where we are now to where we want to be
  • Celebrate our Wins
  • Key Objectives
  • Marketplace Review
  • Determine Key Objectives
  • Long Term Projects Review + IDEAS!
  • Making it Happen

We will provide a tailored presentation based upon discussions with your Executive Committee. Upon completion, a report of all identified objectives, findings, and actions required will be provided to you. We can also work with you to review progress annually.

Be bold, imagine it, redefine the expected and see how to make it happen.
Call Justin directly on 0417 632 311 or email

"We are very excited about our new and exciting plans for the future. North Burleigh Surf Life Saving Club worked with Justin McGurgan from Zealifi on our Strategic Plan. Following a half-day workshop, we have embarked on some solid future action plans with diversified revenue streams that are already generating significant income. It has given us a hunger for more diversification both internally and externally. The outcome of a focused workshop with Justin has been a clear plan for the future that will allow us to grow and achieve sustainable new business. The future is looking bright." Matthew Dagg ACCM, General Manager, North Burleigh Surf Life Saving Club

"Coolangatta & Tweed Heads Golf Club operates in NSW and is a premium 36-hole golf course. A sound Strategic Plan was required to move forward and take advantage of opportunities that were available. Our Board engaged Justin McGurgan from Zealifi to facilitate a Strategic Planning Workshop with a view to assist in creating a strong 3-5 year plan. Following a Marketplace Review, Demographic and SWOT analysis, the Board has created Key Objectives and Action Plans to move the club to a viable and sustainable future. We encourage other clubs to speak to Zealifi about their most important Strategic Plan requirements'" - Brett Holland, General Manager, Coolangatta & Tweed Heads Golf Club

"We have used Justin and his team at Zealifi to carry out a strategic planning session with my Board and from the first discussion to the actual session Justin provided the best professional service and I could not have been happier with the whole process. My Board, like many others are very hard to engage but Justin had no problems in getting the best out of them on the day. I have known Justin for many years and he is a very honest and diligent professional and he displays this in everything he does. Kingscliff Beach Bowls Club will certainly be working with Zealifi again in the future and highly recommend there wide range of services to assist managers with their Boards and staff". - P.L. Kelly, General Manager, JP, Kingscliff Beach Bowls Club

Contact Zealifi on 1300 122 287 or fill out the form below